| conceptual [context] | graphical [treatment] |
| effects should undergird the argumentattribute legendcorrelation
legibility visualization type |
hierarchy shape/iconicity color use, gradients, symbolic values scale: measures/proportion (volume/area/size)-->metrics need to vary according to the same principle positionality/placement (Herbert Simon-->diagrams: the fundamental principle is that the most useful thing is to figure out how to use physical placement to reduce the work the reader has to do) |
radial display is very complicated
only musical in its thematic reference, not its information structure****
Jacques Bertin Basic Graphic Variables plus position and rate of change (rate of change bc not working with static information)
point line area size value texture color orientation shape associative selective ordered quantitative